Friday, June 22, 2007

How To Make A Clothes Hamper

Der nächste große Wurf

Die beiden Herren scheinen die Innovation im Blut zu haben. Gleich zwei Internet Anwendungen, die besonders bei jungen Menschen einen regelrechten Kultstatus entwickelten, gehen auf ihr Account. The talk is of the Dane Janus Friis and Niklas Zennstrom the Swede, the people behind Kaaza, and Skype. Kaaza was a file sharing software that has been bombarded with complaints the previous Napster inherited and widely used platform for piracy. The music industry was not that long fallen and sued Kaaza also an injunction, which led to the setting. Janus Friis allegedly intended to avoid the U.S. today, because of the pending million-dollar process.
The two computer scientists but sat together and put in a new coup: Skype. This software was provided nothing new, because you can talk with her over the Internet. But you could for international Talks did not abandon the Internet in the destination country, which saves a lot of money. The basic service on the Internet but remained free, so this combination of the Skype Internet messaging market leaders such as Yahoo or MSN is attacking, but also makes the traditional telephone companies worried.
The two men from Scandinavia, it was particularly filthy rich. Ebay bought Skype for a mere 1.9 billion dollars, with good business performance, there will be again on top of $ 1.5 billion.
All right, now they had time to annoy the next industry, namely, the TV company. They developed the software Joost, with which one can receive a P2P protocol television shows. Currently it is in the beta testing phase, each tester can be, is invited by another tester.
In this way I am now under the honor to be allowed to pre-test Joost. First is that a preliminary fashion design on it, everything is kept functional, the controls are discreetly incorporated into the screen. The quality of the videos varies when it is time the sound and privilege to have only the image is then briefly what that look much more comfortable design. The codec is the increasingly pervasive H.264 that good quality is guaranteed even lower data rates. Joost uses P2P technology. So there is not a central server, but there is a give and take between users, as with the file-sharing platforms was the case previously. That one hand has the consequence that einerseitsbei the upload bandwidth is fully utilized, and that excellent run at the beta version, all frequently requested content, the unpopular Teren is less good.
Where would we be in the content, because so convincing that technology may be, success depends on what and certainly not on how. Because Joost is new territory on the road, because it will be filled with legal services that are funded by advertising. Thus they are not directly competing with the broadcasters, who can opt for a tempered distribution via Joost, but with the platform providers such as cable, Satellite or IP TV. If, then, should decide the content providers to use alongside the existing transfer methods Joost, why should then pay toll the audience for expensive broadband connection, most anyway.
addition, there are no fixed at Joost again for program, but you can choose between programs, such as in a digital video library. Moreover, the possibility to participate interactively in the events, users can rate programs, chat and exchange messages with each other alongside. As such, they also provide an alternative to Youtube and the likes, this saw the face of lawsuits for copyright infringement in the long run back to pure Hobbyfilmchen portals degradiert werden. Joost geht da von Anfang an den Weg, mit der Unterhaltungsindustrie nicht gegen sie. Dass zeigt sich allein am Fall Viacom: Mit Joost wird ein Vorvertrag eingegangen, Youtube wird auf Millionen verklagt (und über Nacht kriegen die es hin, alle South Park -Folgen und andere Viacom-Inhalte von ihrer Plattform verschwinden zu lassen).
Das Programmangebot in der Beta-Phase ist bislang noch dürftig, Inhalte mit Niveau muss man eher lange suchen, das Trashige dominiert bislang. So gibt es neben Mtv (auf dem natürlich keinerlei Musik zu sehen ist) eine Reihe an Musikkanälen, Sportkanälen und weiteren Spartenkanälen. Positiv hervorzuheben kann man den Sender IndieFlix Premier Hits on which a series can be seen in independent films. (You will most likely be the short film Fields of Murdan that deals with the theme of hope and dreams in child prostitution in Asia) On the TvJoost is a list appeared, on which one can gain an impression of the sender in the future Joost are feeding will be. ProSieben in Germany to be there, which, given the young audience of the channel and the steadily declining use of television and the youth is not surprising. Sometimes you have to move the trough to hold them when they are no longer taken to the trough ...
Yes, the Joost principle could work: The quality and it fits the integrated interactive elements it needs to appeal to the Internet generation. An ad-supported alternative to the platforms that do not enter the copyright, until it strikes back in full force. This can establish itself and become a standard. Will it really time to attack the previous transmission, it needs proper website. The television stations are gearing up right now but one on Joost, but yet to re-marketing. That can range in the long run, but if the success is possible, is sure to occur even more. It seems certain: Janus Friis and Niklas Zennstrom are certainly richer.


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I can even send invitations to Joost, interest? Questions with full name and email to gültger: hotze09-faeetasia@yahoo.de

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